Every Saturday morning, Directors of Sport across the country finalise one of the most important documents in their sporting calendar: the fixture card.
It determines where pupils travel, who they compete against, which staff are responsible for each team and how an entire weekend of school sport will unfold. Hours are spent organising transport, officials, venues, staffing, catering, risk assessments and communication with opposition schools to ensure hundreds of young people have the opportunity to represent their school. For many departments, it is one of the most complex logistical exercises of the week and, when everything runs smoothly, it often goes unnoticed.
Yet I wonder whether we’re giving the same attention to something far more important.
What are those pupils actually going to learn?
I don’t believe the greatest advantage independent schools have is their facilities, their budgets or even the quality of their coaching. Their greatest advantage is something that many community clubs can only dream of: the freedom to design the games programme itself.
Community clubs largely work within environments designed by somebody else. Fixture lists are predetermined, competition rules are fixed, player numbers rarely change and coaches operate within league structures that offer very little flexibility. There is undoubtedly excellent coaching taking place in community sport, but the environment itself is often outside the coach’s control.
Independent schools are different.
Directors of Sport have the opportunity to decide not only who their pupils play, but how they play, when they play and why they are playing in that particular format. They can alter numbers, manipulate pitch dimensions, redesign scoring systems, create festivals instead of traditional fixtures, combine year groups, rotate teams and build experiences that align with the educational philosophy of their school.
That level of freedom is incredibly rare.
Which leads me to one uncomfortable question.

If we have that level of freedom, are we making the most of it?
My concern is that, despite having the opportunity to create some of the most progressive sporting environments in youth sport, many schools simply replicate the structures that already exist elsewhere. We spend enormous amounts of time organising fixtures, yet comparatively little time designing them. We inherit traditions, repeat formats that have existed for decades and often judge the success of a Saturday morning by the same measure as everyone else the scoreline.
We are not suggesting competition isn’t important.
Far from it.
Competition provides challenge, emotion, pressure, resilience and memories that last a lifetime. School sport should absolutely remain competitive. However, if we genuinely believe our purpose is educational, then competition should serve learning rather than replace it.
That distinction matters.
Every academic department in a school carefully sequences learning. A Head of Mathematics wouldn’t randomly decide which topics Year 8 pupils encounter each week. A Head of English wouldn’t select novels based solely on availability. Curriculum design sits at the heart of education because we understand that learning is cumulative. Experiences build upon one another. Knowledge is deliberately sequenced. Reflection informs what comes next.
Yet when it comes to games programmes, we often accept a completely different standard.
Fixtures are organised.
They are rarely designed.
Perhaps that’s because we’ve always viewed the fixture card as a calendar rather than as part of the curriculum. Its purpose has traditionally been administrative: tell pupils where to be, who they’re playing and when the coach leaves. But what if that document represented something much bigger? What if it became a blueprint for the experiences we wanted every pupil to encounter over the course of a season?
That shift changes the role of the Director of Sport completely.
Instead of asking, “Who should Year 9 play this Saturday?”, we begin asking, “What experiences does a Year 9 pupil need before the end of this term?”
Instead of filling available Saturdays, we’re sequencing learning.
Instead of balancing home and away fixtures, we’re balancing challenge, variety and opportunity.
Instead of measuring success solely through results, we’re measuring whether the programme is producing more adaptable players, more thoughtful teammates and more confident young people.
Those questions are harder to answer.
They also happen to be far more important.
The irony is that many schools already do this brilliantly in other areas of education. Teachers carefully design learning journeys. Departments map progression across a year. Assessment is used to inform the next stage of learning rather than simply record performance. Sport should be no different.
Perhaps the biggest opportunity for Directors of Sport over the next decade isn’t finding better coaches.
Perhaps it’s helping coaches operate within better-designed learning environments.
Because while great coaches certainly change lives, even the very best coaches are shaped by the environments in which they work.
“The environment influences the questions they ask. If you want to change behaviour, change the environment.”
If we continue to view fixtures as isolated events, we’ll continue to evaluate isolated performances.
If we begin to view them as connected learning experiences, we create the opportunity to design something much more powerful.
Not a fixture list. A games curriculum.

From Fixtures to Learning Blocks
If we’re serious about treating the games programme as part of the curriculum, then perhaps the first thing we need to change isn’t the fixture card.
It’s our mindset.
For many coaches, training and fixtures sit in completely separate boxes. Tuesday is where learning takes place. Saturday is where that learning is tested. Once the final whistle blows, attention immediately shifts to next week’s opposition, often without connecting what happened in the game to what happens in the next training session.
The pupils, however, don’t experience it that way.
They don’t separate Tuesday from Saturday. They simply experience one continuous sporting journey. Every session, every conversation, every fixture and every reflection contributes to their understanding of the game. The only people creating the divide are the adults.
Imagine if every block of learning started with a clear intention.
Perhaps the focus for the next three weeks is creating and exploiting width. Tuesday’s training introduces the principles. Thursday provides another opportunity to practise them in a representative environment. Saturday’s fixtures are then designed to create repeated opportunities for pupils to solve exactly that problem. Coaches observe how those ideas transfer under pressure before returning to training the following week with a much richer understanding of what pupils can and can’t yet do.
The fixture hasn’t interrupted learning. It has extended it.
That shift in thinking is subtle, but incredibly powerful. Instead of viewing the game as the assessment at the end of the lesson, we begin to see it as the richest learning environment available to us. The opposition, the pressure, the emotion and the unpredictability of competition create problems that simply cannot be replicated in training. Rather than hoping those moments occur by chance, why wouldn’t we design our fixtures to maximise them?
This is where I believe Directors of Sport have an opportunity to think more like curriculum leaders than fixture secretaries. Every half term could become a carefully sequenced block of learning, with each fixture deliberately contributing towards the behaviours, decisions and experiences you want pupils to develop by the end of that period.
That doesn’t mean abandoning competition.
It means giving competition a purpose.
Rather than asking coaches to prepare for twelve unrelated Saturdays, we can help them prepare for one connected learning journey.
Designing Better Experiences
If we accept that fixtures are part of the curriculum, then the next question becomes obvious.
What experiences should every pupil have during a season?
This is where I keep returning to four principles that I believe could transform the way many independent schools design their games programmes.
Different
Improvement isn’t driven by repetition alone; it’s driven by solving a broad range of representative problems.
Too often, pupils experience the same game, on the same size pitch, against similar opposition, under the same conditions for an entire term. While they may become more familiar with that environment, familiarity shouldn’t be confused with adaptability.
The Premier League’s Academy Games Programme provides an interesting example of another way of thinking. Rather than seeing every fixture as a standalone contest, many academy festivals deliberately manipulate the game to expose players to different tactical problems. One game might begin with a 7v6 overload before reversing to 6v7 and finishing with 7v7. The objective isn’t to manufacture entertainment; it’s to help players understand how the game changes when numbers change, before asking them to transfer that understanding into an equal contest.
The same thinking could exist in schools.
Imagine a morning where pupils begin with repeated 2v2 games, progress into 4v4 and finish with 8v8. Individual decision-making develops into partnerships before expanding into team play. Rather than immediately asking pupils to solve the complexity of the full game, the complexity is built progressively throughout the morning.
Independent schools have the flexibility to create these experiences. The question is whether we choose to.
Demanding
Every pupil deserves experiences that stretch them. That doesn’t always mean stronger opposition. Sometimes the greatest challenge comes from changing the environment rather than changing the opponent.
- Playing with fewer players.
- Rotating positions.
- Reducing coach intervention.
- Rewarding particular behaviours through scoring systems.
- Competing alongside pupils they don’t usually play with.
- Challenge should be designed rather than left to chance.
As educators, we understand that learning happens when pupils operate just beyond their current level of comfort. School sport should be no different. A carefully designed games programme shouldn’t simply ask whether pupils can win; it should regularly ask them to adapt, communicate, solve problems and demonstrate resilience in environments they haven’t previously experienced.

Dynamic:
One of the greatest privileges of working in an independent school is the freedom to move beyond the traditional league model.
- Why should every Saturday consist of one fixture against one school?
- Could one week become a triangular festival?
- Could another involve multiple shorter games instead of one extended match
- Could different year groups share the same learning theme while exploring it through age-appropriate formats?
- Could fixtures become opportunities for coaches to observe one another and discuss learning rather than simply manage substitutions?
When viewed through this lens, the games programme becomes a living part of the school’s educational philosophy rather than an administrative necessity.
Deliberate:
Perhaps the most important principle of all is intentionality. Nothing should appear on the fixture card by accident. Each decision should answer one simple question: How does this experience help our pupils become the people and players we hope they will be?
That question shifts conversations dramatically. Fixtures stop being organised around availability and they begin to be organised around learning and perhaps that’s the biggest opportunity available to Directors of Sport today it not to organise more sport but to design better experiences through sport.
Though for this shift to become achievable coaches and leaders must understand the importance of designing a learning outcome, the challenge with many independent schools is coaches with a lack of pedagogical understanding to be deliberate and intentional. What are you doing to help your workforce?
What Could This Look Like in Practice?
Redesigning a games programme doesn’t require more Saturdays, bigger budgets or additional staff. In many cases, it simply requires us to become more intentional about the experiences we create.
Imagine if, instead of every team existing in isolation, the score from every fixture across a year group contributed towards one overall school result. Suddenly, the success of the morning no longer rests solely with the 1st team. Every pupil has a role to play. The A team has a reason to support the B and C teams, younger pupils feel connected to something bigger than their own fixture and coaches begin collaborating because success belongs to the programme rather than an individual team. In one small design decision, the culture shifts from my team to our school.
Or imagine replacing one traditional fixture with a carefully designed learning festival.
The morning begins with repeated 2v2 games, allowing every pupil to experience high levels of involvement, constant decision-making and repeated moments on the ball. Those games naturally progress into 4v4, where relationships, support play and communication become increasingly important before finishing in 8v8, asking pupils to transfer those same principles into a more representative game.
Rather than expecting young people to solve the complexity of the full game from the outset, the complexity grows alongside their understanding.
You might choose to dedicate an entire half term to a single learning theme such as creating width, pressing collectively or attacking transition. Training sessions introduce the concepts, while fixtures are designed to create repeated opportunities for those behaviours to emerge naturally.
Coaches aren’t simply observing whether pupils won; they’re observing how effectively ideas transfer into competition, knowing those observations will shape the following week’s learning.
The same philosophy can extend beyond the pupils.
Imagine every coach beginning the weekend with a personal learning intention as well. One coach focuses on questioning, another practises providing more live feedback, while a third experiments with allowing pupils to lead huddles and solve problems independently. The fixture programme becomes a coach development programme as much as a player development programme. Saturday is no longer just an opportunity for pupils to improve; it becomes one of the richest professional learning environments available to staff.
Even conversations with parents begin to change.
Instead of hearing, “Did we win?”, pupils begin talking about the challenge they were set, the problem they were trying to solve or the behaviour the team had been focusing on throughout the week. Parents start to understand that while competition remains important, the school is equally committed to developing thoughtful decision-makers, resilient teammates and young people who can adapt to unfamiliar situations.
This is what happens when the games programme becomes part of the curriculum rather than simply part of the calendar.
So, Are We Wasting It?
The title of this article is deliberately provocative because I don’t believe independent schools are intentionally wasting their greatest advantage.
In fact, I think the opposite is true.
Across the world I meet Directors of Sport who care deeply about creating exceptional sporting experiences. The challenge isn’t a lack of ambition; it’s that we’ve inherited systems and traditions that are rarely questioned. We often accept the structure of school sport because it’s how we’ve always experienced it ourselves.
Yet education has never progressed by protecting tradition. It progresses by asking better questions.
- What experiences do we want every pupil to have before they leave our school?
- How deliberately have we designed those experiences?
- If another school copied our games programme exactly, would they also be copying our educational philosophy, or just our fixture list?
Those are curriculum questions and I believe that’s exactly how Directors of Sport should begin thinking about the games programme because the greatest competitive advantage in school sport isn’t having the biggest budget, the finest facilities or even the strongest teams.
It’s having the freedom to design learning in ways that many community clubs simply cannot.
The opportunity isn’t to organise more fixtures.It’s to ensure every fixture has a purpose.
The opportunity isn’t to win more Saturdays. It’s to help more young people leave school as adaptable learners, thoughtful teammates and confident decision-makers because of the experiences we intentionally created for them.
Perhaps that’s the real role of a modern Director of Sport.
Not simply to organise school sport but to design it.
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This article captures many of the conversations I’ve been fortunate enough to have with Directors of Sport, Heads of PE and coaches around the world over the past few years.
Through UPskill, our coach development platform, and our in-person workshops, we’re helping Directors of Sport move beyond traditional CPD and begin designing games curricula that intentionally develop both pupils and coaches.
That includes supporting schools to:
- Design learning-focused games programmes and fixture blocks.
- Create department-wide coaching philosophies and learning intentions.
- Develop coaches through observation, reflection and practical frameworks.
- Build consistency across employed staff, external coaches and graduate assistants.
- Connect training, fixtures and reflection into one continuous block of learning.
Whether you’re looking to rethink your fixture programme, strengthen your coaching culture or build a long-term coach development framework, we’d love to share what we’re seeing from schools and sporting organisations around the world.
If this article has sparked ideas, send me a message. I’m always happy to continue the conversation.





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What Do You Stand For? A Letter to New Directors of Sport